"OTT platforms recorded exponential growth in 2020 thanks to the ongoing pandemic, with people spending more time at home.
Most OTT (over-the-top) platforms were quick to put out a variety of content attracting all age groups and interests. Large production houses also turned to OTTs for new movie releases as theatres were shut for the better part of 2020. The extensive content catalogue rolled out meant that the content creator had the freedom of expression, and users had the freedom of choice regarding content.
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