In a world obsessed with flashy social media campaigns and AI-powered chatbots, it might surprise you that Bulk SMS marketing remains one of the most effective tools for businesses in 2025. While digital marketing trends evolve rapidly, Bulk SMS has not just survived — it has thrived, adapting to new consumer behaviors and technology shifts. Here’s a look at why Bulk SMS marketing continues to dominate, the trends shaping it today, and practical tips to help you harness its full potential.